In the world of video games, one of the most anticipated events of the year has begun — "The Game Awards 2025". This year, the event once again wraps up the year, but new details have emerged that have sparked outrage among developers. According to information published by Kotaku, the cost of showcasing a trailer at the awards has soared to shocking amounts.
According to sources, the cost of a 60-second trailer at "The Game Awards" now reaches $450,000, while a three-minute trailer can cost as much as $1 million. These prices are significantly higher than last year, when the cost of showing a three-minute trailer was around $486,600.
Despite such expenses, it is noteworthy that developers who received nominations can only expect two free tickets to attend the event. To allow more team members to participate in the ceremony, they often have to purchase tickets at full price, which amounts to about $300 each. For example, the studio "Sandfall Interactive," which created the game "Expedition 33," nominated for a record number of awards, was forced to buy additional tickets for its employees.
Is it worth a million?
The discussion about the cost of attending "The Game Awards" has ignited again in the industry. The team that worked on the namesake project notes that even those who received free tickets end up in different sections of the hall compared to those who purchased public tickets. This has caused additional outrage among nominees who wish to be closer to the stage.
"I didn't want to miss out, so I quickly bought a ticket," shared one of the developers who made their choice and faced obvious financial expenses.
"The Game Awards 2025" promises not only awards but also a plethora of surprises, new games, musical performances, and memorable moments that will go down in the history of the industry.
If you plan to watch the event this evening, you can observe the places where the biggest awards in the world of video games are at stake.
